Clamshell Packaging
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The type of products that you can package with clamshell packaging is nearly unlimited. As long as your product is not too large to make clamshells impractical, you can make a clamshell package for your product. You can make your clamshell package as a rectangle into which you set a thermoformed tray to display your product or you can design and thermoform your outer clamshell to fit snugly over your product. One great advantage of clamshell packaging is that you can see the actual product through the clear plastic covering. Many customers appreciate being able to clearly view products before purchasing them. Photographs of products on the face of boxes are poor substitutes for viewing the actual items themselves.
Clamshell Packaging
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The thermoforming process involves the heating of plastic. When the plastic is cooled it is then molded. Various products can be created as a result of the process. For example, clamshell packaging is a result of thermoforming. This type of packaging involves a clear, hard plastic placed over a product. The process creates one of the sturdiest of plastics. Once the product has been contained inside the plastic, it is difficult for the product to be tampered with or removed without the use of a knife or scissors. Clamshell packaging is a perfect way for retail stores to exhibit their products. A hole at the top of the packaging makes for easy hanging. Walk down a store aisle and you will likely see an example of the packaging. A store can be sure that their products will be safe and secure in the packaging. Companies can order stock or custom ordered packaging online.
Clamshell Packaging
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It is probably safe to say that most people are aware of the affects of “image” on the sale of an item. For example, some brands have a reputation for quality, or a certain level of “chic” and their overall image is one that is recognizable simply by their logo or packaging.
One industry where this trend towards “cleaner” methods of packaging items is increasing is cosmetics. In the cosmetics industry everything from eyebrow pencils to exclusive wrinkle creams utilize the clear, protective and simple clamshell packaging.
Consumers in luxury department stores or local pharmacies are presented with a small container seemingly floating in the clear casing and printed with minimal text. This gives an overall impression of simplicity and modernity, which is so favorable that most of the industry has responded and now uses clamshell packaging.
Additionally, the construction of clamshell packaging allows delicate items such as glass containers of face cream or small bottles of perfume to be shipped and transported to their final destinations without concerns of damage or breaking.
Clamshell Packaging
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Imagine that you need a new electric alarm clock. You will probably head to a local department store to select from several choices. As you approach the rack or shelves containing the clocks you might immediately notice those packaged in clear plastic covering, or clamshell packaging. You reach for these first because they allow a complete view of the item.
Below are a few clocks boxed with a thick cardboard, and though these have a detailed photograph of the clock, you will probably opt to purchase one that you can perform a true examination of; the one in the clamshell packaging.
This example is one of the founding reasons behind manufacturers choosing clamshell packaging over older, more traditional methods such as cardboard containers. By permitting a consumer an unimpeded view of an item, in fact allowing them to actually “hold” the item, tends to initiate a purchase quicker than asking them to assume from photographs.
Clamshell Packaging
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So often retailers and manufacturers want to conduct promotional periods or sell promotional items, but are limited in the methods of creatively packaging goods outside of their traditional methods. This is usually where clamshell packaging comes in.
Clamshell packaging is completely customizable – if a manufacturer needs a specific shape, or one molded around an unusual object, clamshell packaging is truly their only option, because it is the only process able to meet such flexible demands.
Consider the numerous “bath sets” sold as complete gifts during the holiday seasons. These frequently include a few luxury bath oils, a lovely scrub brush, and a candle or special soap. Traditionally these sets are packaged in a single clear container that allows for easy viewing, and which holds the items in place. This type of packaging is clamshell packaging.
Now imagine the same bath set in a rectangular cardboard box. Then you could understand why creative clamshell packaging is so valuable for selling products.
Clamshell Packaging
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Imagine a clam’s shell – it is a hinged object, with two halves that fit perfectly together. The shell itself protects its own contents with its durable materials and intelligent design. This is the concept behind modern clamshell packaging. Meant to protect the contents of a package through strong materials formed into the best design, clamshell packaging is used to hold everything from medications to watches.
Clamshell packaging relies on plastic molded to perfectly fit an item, and usually incorporates a pocket of air to serve as a shock absorber, or insulation against heavy blows or dropping. For example, many “pay as you go” and cellular phones are packaged in simple and easy to “see through” clamshell packaging. This allows them to be transported without damage and yet be completely viewable to consumers.
This durability is the reason both fragile and heavy-duty items find a frequent home in clamshell packaging on many department and grocery store shelves.
thermoforming
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Thermoforming is a method used to make plastic clamshell packaging. This type of packaging is used in many products. If you have a product that you want to safely display without fear of it been broken or stolen, clamshell packaging is the choice for you. The thermoforming company will take your product and create a mold that fits it exactly be heating plastic and then stretching it to the item’s exact specifications. This is then sealed shut in such a way that damage is highly unlikely and it cannot be opened quickly, deterring shoplifters. This also allows you to keep multiple components of a product together. The package is made from clear plastic, allowing the manufacturer to include a cardboard insert with information and instructions for the consumer. The process is easy and thousands of packages can be made each hour. The packages protect the items during shipment, storage, and sale. All in all, thermoforming is an incredibly cost-effective and efficient way to ship and display your products.
thermoforming
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Thermoforming is a method used for making plastic packaging. Also called clamshell packaging, thermoforming uses plastic stretched over a mold to create specifically shaped packages. The packages use inserts of paper or cardboard to provide a label that can be read from the outside. The package is sealed once the product is inserted and then it cannot be opened until the consumer takes the product home and cuts the package apart. This type of packaging allows the consumer to see what they are buying before they make the purchase. The parts and instructions are kept safely inside. Retailers like this type of packaging because it is easy to set up on hooks and takes up less space than other types of packages. It also deters shoplifting of the products. It is also easy to safely ship this type of package; the items inside are protected from breakage and moisture.
Thermoformed Packaging
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Thermoformed packaging, also known as clamshell packaging, is a type of plastic packaging used for many products. Everyone is familiar with thermoformed packaging, since it is the most common type of packaging used today. You can find it used for products that have several parts or that are sensitive to damage. The packaging is made to fit the products exactly while providing an airtight seal. This keeps out moisture and keeps consumers from opening the packages at the retail store. The packages use cardboard or paper informational inserts as well as outer stickers. Customers can see the product through the plastic, giving them a precise idea of what the product actually looks like. The sealed package assures the customer that the product is brand new and has all its parts intact. This type of packaging is easy to use and is an affordable way to protect the product during distribution and while it is displayed on retail shelves.
Thermoformed Packaging
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Thermoformed packaging is a process used for making plastic packages to accommodate any size or shaped product. Thermoformed packaging uses a special heat process that stretches plastic over a prepared mold. The result is a perfectly shaped package for the item. You are probably familiar with this type of packaging. It is clear plastic that is used for all types of products including light bulbs, cell phones and small electronics. The clear plastic allows customers to see the product before buying, simultaneously eliminating the ability to remove the item until it is paid for. This type of packaging is also known as clamshell packaging and is the most common type of packaging currently used in retail. It is easy to distribute items in packaging and retailers find it easy to put on shelves or hooks. The packaging is airtight to ensure the integrity of the products.
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